About

Chad Sugden - Director

Former Kickboxing World Champion 2013

Former Glory Kickboxing and K-1 Fighter

III. Professional Boxer & Personal Trainer as well as England Boxing Coach

Vision:

We (Craig Currie, Dean Sudgen & myself) started Azione1 with a mutual desire to create a luxury casualwear clothing brand that stands out.

 A brand expressing excellence of creativity and craftsmanship. Italian and British influenced luxury goods renowned for their style, quality, elegance and refinement of construction.

Azione1 brings these assets together offering a product that you are proud to wear.

 Azione is the Italian translation of action. To Take Action; Our garments are sourced with a transparent supply chain with sustainability and quality at its core.

 The addition of the number 1. Because being number one comes with recognition of achievements that brought a person to that designation in the first place.

Each order is packaged by hand with care and attention spent on every detail, our desire to deliver in style to every customer is paramount. We strive to be anything but the best.